The quiet structure behind a shape. The thought behind an image. The care behind a brand’s presence.

[HOR·MA] — from the Latin forma.
The hidden FORM aN ARTISAN uses to give shape to their work, returned to as many times as needed to repair the wear of use and time.

Led by PIPI HORMAECHEA
With 15 years of experience in photography and more than a decade working across marketing, creative direction and production, Pipi combines strategic thinking with a strong visual background to build brands from positioning and concept through to image, content and execution.

100 Best Spanish Creatives — Forbes, 2020

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